NBC’s biggest primetime gamble just got canceled: The Playboy Club has been pulled from the network’s schedule.
The move is no surprise and, indeed, was expected months before the show premiered. The industry had low expectations for the 1960s set drama, which attempted to replicate a retro Mad Men vibe but for a wide audience and on a network with plenty of content restrictions.
Playboy Club premiered to low ratings and then dropped for each telecast, with last night hitting only 3.4 million viewers and a 1.2 rating in the adult demo. Despite having relatively tame content, the show wasn’t helped by conservative group the Parents Television Council vehemently protesting the show. And sharp-eyed Playboy Club viewers got a hint last night something might have been up when NBC didn’t air a promo for a third episode.
NBC will fill the Monday night slot with repeats of new police drama Prime Suspect, which likewise needs some assistance in the Nielsens. The move comes as NBC announced full-season pick-ups for new comedies Whitney and Up All Night.
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