VIA: Kanye West had a monumental falling-out with Nike over their marketing of his sneakers, and is about to get his revenge by signing a $10 million deal with rival Adidas.
Kanye designed a range of sneakers for Nike, but sources tell us relations soured because he “only got 10 to 20 cents on the dollar for sales of his sneakers from Nike, and he only had a small personal stash to give out to his friends.”
Nike was the subject of one of Kanye’s rants during his recent shows at the Barclays Center. He said, “And with Nike, last conversation I had with them I said, ‘When are the Red Octobers coming out,’ and they said, ‘We’re not sure.’ Then I talked to my man down in Miami that runs the store and they said Nike was pressuring them saying if you want the Red Octobers you have to take all these trash-ass shoes. Nike was pressuring them trying to leverage off some s - - t that I made.”
Kanye complained he didn’t get decent royalties from Nike because he’s “not a professional athlete.” He also said, “I’m gonna be the first hip-hop designer and because of that, I’m gonna be bigger than Walmart.”
Kanye’s rants have been filling a lot of column inches this past week, after he compared himself to Shakespeare, Warhol and Marina Abramovic, and described himself as “The No. 1 rock star on the planet” while ranting about Lenny Kravitz while on stage at Madison Square Garden.
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