WITH thousands of products battling for your attention at every turn, supermarkets go to great lengths to capture your attention while you’re walking the aisles. The warring big four of Tesco, Asda, Sainsbury’s and Morrisons have even employed psychologists in the battle to fill the most trolleys and grab the biggest share of the £160million spent on food in Britain every day. So, if we’re the human version of lab rats wandering around in a supermarket-sized experiment, what does this Tesco Buttermilk packaging say about us our thought process? Snapped by a shopper in Terenure, Dublin, the carton has more than a hint of male genitalia about it. And whether that’s quite the image customers want when scanning the shelves for milk is up for debate.
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